When you pursue the traditional publishing path, you will give up some level of control during the process. Publishers are the ones at financial risk, so they understandably want to make the decisions they believe are best to ensure a book’s success. However, as an author, you will still have some decision-making power. The level of control you have will vary based on your contract. Keep in mind that if you’re working with an agent, they will help you negotiate with your publisher.
- Content – Publishers may require changes to your book’s content, but remember they chose your book because they believe it will sell. These terms and potential changes will be discussed during contract negotiations, so don’t sign a contract if you’re not happy with the suggested changes.
- Design – Publishers know what sells and what cover designs catch readers’ eyes. You may make some suggestions for the cover design, but the publisher will do what they believe is best. Be prepared to hand over control of your book’s appearance to your publisher.
- Marketing – Publishers have experience in marketing strategies, and they generally know what works best. Your contract may require you to make appearances, do signings, and complete other promotional tasks. You have very little negotiating power in avoiding these appearances once you sign the contract.
- Earnings – If you have an agent, their goal is to get you the best deal possible, which includes negotiating your pay. As a new author, you may not have as much power to push for higher earnings when compared to an already established author, but that doesn’t mean you don’t have the right to be paid properly for your work.
Working with a traditional publisher means that you, as the author, must hand over some control for how your book is edited, published, and marketed. Publishers want to minimize risk and maximize profits, which influences the decisions they make. If you’re an inexperienced author, you’re likely to have less control, but that doesn’t mean you must give up all control. Advocate for yourself and your vision, but understand that your publisher has the final say in most major decisions that impact your book’s success.
