Are Introverts Or Extroverts More Successful?


Personality types make a significant difference in how people see the world and the specific way in which they pursue their goals. Everyone is different, which means you approach things differently from your co-workers or even people in your own family. People are typically introverts or extroverts, and these two types are very different. However, being one or the other doesn’t necessarily mean you will be more or less likely to be successful.

Success often comes from an inward force that compels you to move forward, grow, improve, learn, adjust and keep pursuing. One can have this drive for success whether he or she prefers to be at home on a Friday night or surrounded by a crowd. Whether you are an introvert or an extrovert, you can learn how to use your own unique gifts to reach your goals and help others.

Introverts usually prefer to be in small groups or alone, and they often need alone time after spending time in groups. Extroverts typically derive energy from being around people, and they are comfortable in large groups. There may be a misconception that introverts are not as likely to succeed because they don’t always thrive in group settings, but this is simply not true. Introverts can leverage their personality type for their benefit by focusing on developing and maintaining strong one-on-one relationships.

It’s important to know your personality type and understand the things that make you who you are. Once you understand whether you are more of an introvert or extrovert, you can focus on choosing the right way to chase your goals. Your personality type can inform your decisions regarding your career path and other aspects of your professional life. It is to your advantage to be aware of your strengths and weaknesses and to be comfortable with your true self.

Your success has nothing to do with whether you are an introvert or extrovert. It’s really up to you how you use your unique personality and talents to chase your dreams and make the world a better place.

By Meagan Kerlin for Vertu Marketing LLC

Good Marketing As A Tool To Boost Profitability


You may have a guiding principle or statement for your company, and your goal may be to help people, but at the end of the day, a business owner’s main goal is to make money. If you are not profitable, you simply won’t be in business long. If you’re struggling to stay in a position of turning a profit and not just surviving, you may need to find ways to boost your business and, simply put, get more money coming in. One way to do this is through smart marketing strategies.

You can’t increase your profitability if you don’t change anything. One of the first steps is to evaluate how you can get more people to patronize your business. Customers are out there, you just have to find a way to connect with them and establish a relationship. This is where smart social media marketing strategies come in. Through well-maintained and carefully curated content, you can boost your presence on various social media platforms.

A boosted presence means more people are following you on social media, but that doesn’t automatically translate into dollar signs. You have to know how to turn followers into paying customers and clients. Through your social media marketing strategy, you can convert these followers into customers by boosting engagement and building trust. Through engaging, authentic content, you will start seeing your marketing efforts pay off.

Boosting your profitability starts with increasing your customer base. Social media marketing is one of the most effective and budget-friendly ways to do this. Learn more about how you can better utilize the power of social media for the benefit of your company by watching what other successful businesses are doing. You may be able to see better profitability simply by using your social media accounts thoughtfully and with intention.

By Meagan Kerlin for Vertu Marketing LLC

When Should You Say No?


When entrepreneurs first start out, they are at the mercy of their customers. You need the sales, and you may have to get creative to make the sale and then maintain the relationship. You may find yourself catering to the needs of your customers and clients in ways you never expected. Whether you are answering emails late at night, offering incentives with purchases, taking back used products and doing other things you may not necessarily want to do, it’s helpful to remember that going the extra mile often pays off.

However, you will reach a point where it is both necessary and acceptable to say no. You will reach a point where you do not have to bow to the whim of every difficult client, and there are times you must establish boundaries for your own sanity and for the good of your company. You can say yes until you reach the point where you can no longer do it, and then you can give yourself permission to say no.

The word “no” has a negative connotation, but it’s really more about deciding what’s best for your current situation and long-term objectives. Instead of thinking of it as a bad thing, think of it as a positive since you’re in a place now where you don’t have to say “yes” at every turn. The word “no” is a powerful tool when you know how to use it in the right way.

Using the word “no” doesn’t make you a jerk or a bad business owner. When you decline in the right way, you can still be gracious and professional. Your responsibility is to your company, your co-workers and yourself, and this means it will be prudent to learn how to say no in situations where it’s fully justified and appropriate.

By Meagan Kerlin for Vertu Marketing LLC

Not A Morning Person? You Can Become One.

morning person

If you are not naturally a morning person, you are not alone. You may struggle to wake up early, or you may be a person who tends to hit the snooze button repeatedly before you make it out of bed. Feeling sluggish and slow during the mornings can significantly cut into your productivity, but it’s possible to break this cycle and turn yourself into a morning person. This can be a significant step in boosting your attitude, success and productivity rate.

To be a morning person, you have to be up and at ‘em early. Waking up early is a major struggle for many, but changing this starts with developing new habits. If this will be difficult for you, try focusing on the benefits of why waking early is good for you. Instead of thinking about how tired you feel, think about how much more you will get done. You may be sleepy, but changing your perspective can help change your attitude as well.

Becoming a morning person doesn’t happen overnight. Building a new habit takes time, and you may find it helpful to start in increments. Start your bedtime routine 15 minutes earlier and wake up 15 minutes earlier each day for a week, then repeat each week until you are on your desired schedule. If you do this in steps, you will find it easier each day to open your eyes and get going a bit earlier.

Some of the most successful people are early risers. Forming this habit takes discipline and focus, two traits that are essential for success. If you need to train yourself to be a morning person, think of it as a way you are training yourself to be better and more motivated. If you reframe the way you think about waking up early, you will find more motivation to do it.

By Meagan Kerlin for Vertu Marketing LLC